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How designers sell and deliver brand files to clients in 2026

Designers still invoice, then send a Drive of the whole kit. Brand file delivery in 2026 is one URL: a treated lockup they can judge, a price if they owe you, and the pack the printer can open in January.

Emil Niskanen

JyväskyläUpdated 3 min read

How designers sell and deliver brand files is still, in too many studios, a Figma comment plus an invoice plus a Drive. Each hop is a place a brand stalls. Designer client file delivery should be one pack they already have open.

This is the year of jobs: a commissioned kit, a revision, a public mockup, a printer in another city. Designers already work this way when the folder is the shop. Share design files and get paid is the send.

PNG, SVG, PDF assemble on the door. The lockup is the unpaid view. The kit unlocks after checkout.

Why kits still wander across three tools

  • A Drive of the SVG is already the delivery.
  • The invoice has no lockup, so finance delays.
  • A new producer asks in March. The transfer is gone.
  • A public mockup should not sit next to a named client's kit.

How this looks on a year of jobs

Commissioned brand kit

Password the door. Show a lockup, not the outlined pack. If the remaining fee is due, put it on that URL. Usage notes and fonts they must buy belong in the unpaid view. Sell logo files is the mark-shaped version.

Revision

Round two is not a new transfer. Replace the file. The URL does not change. If the round was not in the booking, say the extra sits on the same door after a new checkout, or price a second folder.

A pack you sell many times

A mockup or a template wants a public sample and a price, not a password. Keep it off the client tree. Creative Market alternatives is when the leftover job is an aisle. This page is the studio hand-off.

Printer in another city

Leave the link up. The printer fetches the SVG. You do not rebuild a ZIP at midnight. Free shares last three days; Pro and Business until you turn them off.

The board is the look. The product is the layered files behind it.
Show the scene on a device. Keep the smart object behind the price.

Spike takes 5% on Free, 1% on Pro, 0% on Business, from the payout. Stripe's card fee still applies. Minimum price is £1. Spike stores the kit. Figma stays the canvas.

  1. Put this job in one folder

    Exports, source you are allowed to pass on, a licence, a readme. Password a named client.

  2. Decide the unpaid view

    A lockup or a flattened scene. Not the outlined pack.

  3. Price it if they still owe you

    The designer payment link is the folder. When checkout completes, the same URL is the kit.

After they pay, leave the link up so a printer in another city can still fetch the SVG. Replace a slightly wrong clear-space PNG in place. You are not issuing transfer number four because the favicon was left out of the first ZIP. The freelancer note is the generic version of that habit.

If they can see the lockup, they should be able to pay for the SVG without joining your Figma.

Questions

Good to know

Put PNG, SVG, PDF, and the licence in one folder. Show a lockup in the unpaid view. If money is still due, take payment on that page. The printer gets the same URL later.

Keep reading

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Try the workflow in the article.

Upload a folder, protect the preview, share or sell from one link.

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